A range of Australian digital businesses are currently targeting Los Angeles and California with content, games, marketing and media and entertainment-related businesses. Similarly, California-based companies are targeting Australia as an ideal first market for international expansion and service growth, due to the down under 'wired' culture and concentration of early tech adopters.

Recent investments and acquisitions by US companies into the Australian market speak to this growing connection. From EA to Fox to Facebook, we will explore the interplay between Los Angeles, the entertainment capital of the world, and Australia's focus as a nation with deep resources in new media and scalable technologies.